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RT Book, Whole SR Print DC OPAC T1 Made to stick : why some ideas survive and others die A1 Heath, Chip A1 Heath, Dan YR 2008 FD 2008 VO : hbk SP 323 p. K1 Social psychology K1 Contagion (Social psychology) K1 Context effects (Psychology) PB Random House PP New York SN 9781400064281 LA English (英語) CL LCC:HM1033 CL DC22:302/.13 NO "Originally published in slightly different from in 2007"--T.p. verso NO "2008 Random House, Inc., hardcover edition"--T.p. verso NO Some printings have different pagination: 322 p. NO Includes index NO 書誌ID=BB13082297; NCID=BA91001622; LK https://doors.doshisha.ac.jp/opac/opac_details/?lang=0&amode=11&bibid=BB13082297 DS 同志社大学OPAC OL 30