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RT Book, Whole SR Print DC OPAC T1 The food industry wars : marketing triumphs and blunders A1 Michman, Ronald D. A1 Mazze, Edward M. YR 1998 FD 1998 SP xiii, 263 p. K1 Food industry and trade -- United States K1 Food -- Marketing PB Quorum PP Westport, Conn. SN 1567201113 LA English (英語) CL LCC:HD9005 CL DC21:664/.0068/8 NO Includes bibliographical references (p. [243]-246) and index NO 書誌ID=BB00399079; NCID=BA3781750X; LK https://doors.doshisha.ac.jp/opac/opac_details/?lang=0&amode=11&bibid=BB00399079 DS 同志社大学OPAC OL 30