検索結果をRefWorksへエクスポートします。対象は1件です。
Export
RT Book, Whole SR Electronic DC OPAC T1 Media research methods : understanding metric and interpretive approaches A1 Anderson, James A YR 2012 FD c2012 VO pbk. VO pbk. K1 Mass media -- Research -- Methodology PB SAGE Publications PP Los Angeles, Calif. SN 9781412999564 SN 1412999561 LA English (英語) CL LCC:P91.3 CL DC22:302.2301 NO Includes bibliographical references (p. 418-426) and index NO Overview. Exploring the mediascape -- Mapping the mediascape -- Methods of exploration asking questions -- Methods of exploration finding answers -- Foundations of research practice. From concepts to data -- Research questions and hypotheses -- Research questions and hypotheses -- Literatures and databases -- Sampling -- Statistics and statistical analysis -- Designing Surveys -- Protocols for experiments -- Conducting research in the interpretive paradigm. Coding text -- Discursive protocols: Creating Texts -- Critical interpretive methods: social meanings/media texts -- Ethnographic methods -- An excursion into writing. NO License restrictions may limit access NO 書誌ID=OB01044692; LK https://methods.sagepub.com/book/media-research-methods-understanding-metric-and-interpretive DS 同志社大学OPAC OL 30