DOORS（同志社大学図書館）

Future directions for marketing : proceedings of two European colloquia, April 1976 and May 1977 / edited by George Fisk, Johan Arndt, and Kjell Grønhaug
(Report / Marketing Science Institute ; no. 78-104)

データ種別	図書
出版者	Cambridge, Mass. (14 Story St., Cambridge 02138) : Marketing Science Institute
出版年	1978
大きさ	xi, 412 p. : ill. ; 28 cm

配架場所	巻　次	請求記号	資料番号	状　態	コメント	予約	文庫区分	教員指定/教員執筆/多読	仮想書架
商学部		673.2\|\|F21	811130157						仮想書架		仮想書架

書誌ID	BB00187380
本文言語	英語
一般注記	Proceedings of the Voksenasen Colloquium on Social Responsibility in Marketing, held in april 1976 at the Norwegian School of Economics and Business Administration, and the Colloquium on Managing the Social Consequences of Marketing, held in May 1977 at the European Institute for Advanced Studies in Management Includes bibliographies
著者標目	Fisk, George, 1922- Arndt, Johan Grønhaug, Kjell Marketing Science Institute Voksenasen Colloquium on Social Responsibility in Marketing (1976 : Norwegian School of Economics and Business Administration) Colloquium on Managing the Social Consequences of Marketing (1977 : European Institute for Advanced Studies in Management)
件　名	LCSH:Marketing -- Congresses 全ての件名で検索 LCSH:Marketing -- Social aspects -- Congresses 全ての件名で検索 LCSH:Industry -- Social responsibility -- Congresses 全ての件名で検索
分　類	LCC:HF5411 DC19:658.8
NCID	BA14276615