The lean startup : how today's entrepreneurs use continuous innovation to create radically successful businesses / Eric Ries
| データ種別 | 電子書籍 |
|---|---|
| 版 | 1st ed. |
| 出版者 | New York : Crown Business |
| 出版年 | c2011 |
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| 書誌ID | OB01044658 |
|---|---|
| 本文言語 | 英語 |
| 一般注記 | Includes bibliographical references and index License restrictions may limit access Summary: "Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"-- Provided by publisher |
| 著者標目 | *Ries, Eric 1978- |
| 件 名 | LCSH:New business enterprises LCSH:Consumers' preferences LCSH:Organizational effectiveness |
| 分 類 | LCC:HD62.5 DC22:658.1/1 |
| 巻冊次 | hbk. ; ISBN:9780307887894 RefWorks出力（各巻） hbk. ; ISBN:0307887898 RefWorks出力（各巻） ebk. ; XISBN:9780307887917 RefWorks出力（各巻） ebk. ; XISBN:030788791X RefWorks出力（各巻） |
| 資料種別 | 機械可読データファイル |
| 所蔵情報へのリンク | The lean startup : how today's entrepreneurs use continuous innovation to create radically successful businesses / Eric Ries The lean startup : how today's entrepreneurs use continuous innovation to create radically successful businesses / Eric Ries |
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