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Bayus, Barry L.

著者名典拠詳細を非表示

著者の属性 個人
一般注記 nuc88-134558: His Developing and using forecasting ... 1986 (hdg. on NIC rept.: Bayus, Barry L.; usage: Barry L. Bayus)
His Applying targeted-marketing principles ..., c1991 : t.p. (Barry L. Bayus) p. 22 (ass. prof. of marketing, Cornell U.)
コード類 典拠ID=AU00266856  NCID=DA07432400
1 Product innovation and management / edited by Barry L. Bayus Chichester : Wiley , 2011
2 Applying targeted-marketing principles to consumer durables / Barry L. Bayus Cambridge, Mass. : Marketing Science Institute , c1991