| 1 |
リレーションシップ・マーケティング : 消費者経験アプローチ / スティーブ・バロン, ギャリー・ワナビー, トニー・コンウェイ原著 ; 井上崇通 [ほか] 訳
東京 : 同友館 , 2012.3
|
| 2 |
Towards a unifying marketing approach through service
Los Angeles ; London : SAGE , 2010
|
| 3 |
The development of ideas for the marketing of services
Los Angeles ; London : SAGE , 2010
|
| 4 |
A focus on customer experience and the changing roles of customers and consumers
Los Angeles ; London : SAGE , 2010
|
| 5 |
The creation of the sub-discipline of services marketing
Los Angeles ; London : SAGE , 2010
|
| 6 |
Services marketing : text and cases / Steve Baron and Kim Harris
: pbk,: hard. - 2nd ed. - Basingstoke, Hampshire : Palgrave , 2003
|
| 7 |
Services marketing : text and cases / Steve Baron and Kim Harris
: pbk,: hard. - Basingstoke, Hampshire : Macmillan , 1995
|
