Michman, Ronald D.
著者名典拠詳細を非表示
| 著者の属性 | 個人 |
|---|---|
| 一般注記 | His Marketing channels, 1974 b. 1931 |
| コード類 | 典拠ID=AU00079884 NCID=DA01603395 |
| 1 | The food industry wars : marketing triumphs and blunders / Ronald D. Michman, Edward M. Mazze Westport, Conn. : Quorum , 1998 |
| 2 | Retailing triumphs and blunders : victims of competition in the new age of marketing management / Ronald D. Michman, Alan J. Greco Westport, Conn. : Quorum Books , 1995 |
| 3 | 企業環境の読み方 : 変化を捉える技法 / R.D.ミックマン著 ; 井関利明, 高橋一貢訳 東京 : HBJ出版局 , 1987 |
| 4 | Marketing channel strategy : a selected and annotated bibliography / compiled and edited by Ronald D. Michman, Myron Gable, Taylor Sims Chicago : American Marketing Association , c1976 |