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検索キーワード:(件名: #Branding )
該当件数:41件
How brands grow : what marketers don't know / Byron Sharp and the reseachers of the Ehrenberg-Bass Institute
Oxford : Oxford University Press , 2010
図書 <BB12610779>
Managing brands in 4D : understanding perceptual, emotional, social and cultural branding / by Jacek Pogorzelski
: Print. - Bingley : Emerald Publishing , 2018
図書 <BB13088491>
The global brand : how to create and develop lasting brand value in the world market / Nigel Hollis
New York : Palgrave Macmillan , 2008
図書 <BB10310026>
The brand & the cow : brand strategy: a b2b guide / Andrew Graham
Epsom : Casysystems , 2007
図書 <BB10339543>
Brand journalism / Andy Bull
: pbk,: hbk. - London : Routledge , 2013
図書 <BB12677535>
The contagious commandments : ten steps to brand bravery / Paul Kemp-Robertson and Chris Barth
: [pbk.]. - [London] : Penguin Business , 2019, c2018
図書 <BB13108588>
Branding : a very short introduction / Robert Jones
: pbk. - Oxford : Oxford University Press , 2017. - (Very short introductions ; 527)
図書 <BB13029062>
Buying in : the secret dialogue between what we buy and who we are / Rob Walker
1st ed. - New York : Random House , c2008
図書 <BB10275973>
Imagineering : innovation in the experience economy / Gabriëlle Kuiper and Bert Smit ; translated by Monique Hondelink
Wallingford : CABI , c2014
図書 <BB12885532>
Winning in service markets : success through people, technology and strategy / Jochen Wirtz
: hardcover,: pbk. - New Jersey : World Scientific , c2017
図書 <BB13003197>
Nation branding : concepts, issues, practice / Keith Dinnie
: hbk,: pbk. - 2nd ed. - London : Routledge , 2016
図書 <BB12935478>
Consumer brand relationships : meaning, measuring, managing / edited by Marc Fetscherin and Tobias Heilmann ; [foreword, Ed Lebar & Max Blackston]
Basingstoke : Palgrave Macmillan , 2015
図書 <BB12963969>
Building customer-brand relationships / Don E. Schultz ... [et al.]
: hbk. - London : Routledge , 2015, c2009
図書 <BB12986096>
Vintage marketing differentiation : the origins of marketing and branding strategies / Robert L. Williams, Jr., Helena A. Williams
New York : Palgrave Macmillan , c2017
図書 <BB13070701>
The value of design in retail and branding / edited by Katelijn Quartier ... [et al.]
: print. - 1st ed. - Bingley : Emerald Pub. , 2021
図書 <BB13165908>
Eco-business : a big-brand takeover of sustainability / Peter Dauvergne and Jane Lister
Cambridge, Mass. : MIT Press , c2013
図書 <BB12624490>
ICFAI journal of brand management
Hyderabad, India : IUP Publications
電子ジャーナル <OJ00025904>
IUP journal of brand management
電子ジャーナル <OJ00030419>
Origination : the geographies of brands and branding / Andy Pike
: [hbk.],: [pbk.]. - Chichester : Wiley Blackwell , 2015. - (RGS-IBG book series)
図書 <BB12974457>
Research handbook on brand co-creation : theory, practice and ethical implications / edited by Stefan Markovic ... [et al.]
: cased. - Cheltenham, U.K. : E. Elgar , c2022
図書 <BB13184419>
The Olympic Games effect : how sports marketing builds strong brands / John A. Davis
: hbk. - Clementi Loop ; Hoboken, N.J. : John Wiley & Sons (Asia) , 2008
図書 <BB10345331>
: pbk. - 2nd ed. - Singapore : John Wiley & Sons Singapore , c2012
図書 <BB12922881>
The Routledge companion to contemporary brand management / edited by Francesca Dall'Olmo Riley, Jaywant Singh and Charles Blankson
: hbk. - Abingdon : Routledge , 2016. - (Routledge companions). - (Routledge companions in business, management and accounting)
図書 <BB12994309>
Harvard business review on reinventing your marketing
Boston, Mass. : Harvard Business Review Press , c2011. - (Harvard business review paperback books)
図書 <BB12448120>
The connected customer : the changing nature of consumer and business markets / edited by Stefan Wuyts ... [et al.]
: hardback. - New York, NY : Routledge , c2010
図書 <BB12387823>
Landscape and branding : the promotion and production of place / Nicole Porter
: hbk. - London : Routledge , 2016. - (Routledge research in landscape and environmental design)
図書 <BB12937346>
Co-creating brands : brand management from a co-creative perspective / Nicholas Ind & Holger J. Schmidt
: pbk. - London : Bloomsbury Business , 2019
図書 <BB13122383>
Music, branding, and consumer culture in church : Hillsong in focus / Tom Wagner
: hbk. - London : Routledge , 2020. - (Routledge studies in religion)
図書 <BB13130908>
Cool nations : media and the social imaginary of the branded country / Katja Valaskivi
: hbk. - Abingdon : Routledge , 2016. - (Routledge advances in sociology ; 175)
図書 <BB13076395>
Reasserting the Disney brand in the streaming era : a critical examination of Disney+ / Robert Alan Brookey, Jason Phillips and Timothy Pollard
: hbk. - London : Routledge , 2023. - (Routledge research in cultural and media studies)
図書 <BB13211867>
Identifying marks : race, gender, and the marked body in nineteenth-century America / Jennifer Putzi
Athens : University of Georgia Press , c2006
図書 <BB10208578>
Brands, competition law and IP / edited by Deven R. Desai, Ioannis Lianos and Spencer Weber Waller
: hardback. - Cambridge : Cambridge University Press , 2015
図書 <BB12936457>
The triumph of emptiness : consumption, higher education, and work organization / Mats Alvesson
: pbk. - Oxford : Oxford University Press , 2014, c2013
図書 <BB13153201>
Beatlemania : technology, business, and teen culture in cold war America / André Millard
: hdbk,: pbk. - Baltimore : Johns Hopkins University Press , c2012. - (Johns Hopkins Introductory studies in the history of technology)
図書 <BB12566202>
Branding Japanese food : from meibutsu to washoku / Katarzyna J. Cwiertka with Yasuhara Miho
: pbk. - Honolulu : University of Hawaiʻi Press , 2021. - (Food in Asia and the Pacific)
図書 <BB13167854>
Muslim societies in the age of mass consumption : politics, culture and identity between the local and the global / edited by Johanna Pink
Newcastle upon Tyne, U.K. : Cambridge Scholars , 2009
図書 <BB12448174>
Brand strategy
London : Centaur Communications
電子ジャーナル <OJ00007597>
Journal of product & brand management
Bradford, England : MCB University Press
電子ジャーナル <OJ00034135>
Advertising in the age of persuasion : building brand America, 1941-1961 / Dawn Spring
New York : Palgrave Macmillan , 2011
図書 <BB12570832>
Branded women in U.S. television : when people become corporations / Peter Bjelskou
cloth : alk. paper,electronic. - Lanham : Lexington Books , [2015]. - (Critical studies in television)
電子書籍 <OB01030744>
Afaqs.com
New Delhi : Athena Information Solutions
電子ジャーナル <OJ00001236>