International series in quantitative marketing
| データ種別 | 図書 |
|---|---|
| 出版情報 | Boston : Kluwer Academic Publishers |
子書誌情報を非表示
| 1 | Market-share analysis : evaluating competitive marketing effectiveness / Lee G. Cooper, Masao Nakanishi Boston : Kluwer Academic Publishers , c1988 |
| 2 | Market segmentation : conceptual and methodological foundations / Michel Wedel, Wagner A. Kamakura Boston : Kluwer Academic Publishers , c1998 |
| 3 | 11 New-product diffusion models / edited by Vijay Mahajan, Eitan Muller, Yoram Wind : alk. paper. - Boston : Kluwer Academic , c2000 |
| 4 | Building models for marketing decisions / by Peter S.H. Leeflang ... [et al.] : hbk,: pbk. - Boston : Kluwer , c2000 |
| 5 | Market response models : econometric and time series analysis / by Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz : pbk. - 2nd ed. - Boston : Kluwer Academic Publishers , c2001 |
| 6 | 14 Marketing research and modeling : progress and prospects : a tribute to Paul E. Green / edited by Yoram (Jerry) Wind, Paul E. Green Boston : Kluwer Academic Publishers , c2004 |
書誌詳細を非表示
| 書誌ID | BB00093651 |
|---|---|
| 本文言語 | und |
| NCID | BA0685130X |
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